Before the bootcamp our project idea was to create a sustainable cosmetic brand called Ease Cosmetics. The goal behind it was to create a line of refillable multi-use products that simplifies the morning routine, reduces the amount of product that needs to be purchased, and reduces the amount of waste from plastic packaging. We wanted […]
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By Aina ZaidiBefore Bootcamp, our project idea was General Intelligences, with a focus in expanding our outreach and continuing the programs we have in place, as well as improving them. As Bootcamp went on, we began to make more concrete plans and put things in a more realistic and reachable viewpoint. We received feedback that
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Our project, the Seithur Sanitation Initiative, is part of Project RISHI—a national organization aimed at promoting the sustainable development and growth of rural Indian communities. Through this project, we plan on addressing the issue of open defecation, which is associated with increased risk of stigmatization, harm, and illness, by building toilet facilities for individuals disadvantaged
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The Capstone Bootcamp was an amazing experience and abundantly helpful for our team. Prior to the Bootcamp our project idea was to help prevent the spread of misinformation in digital media, provide people with an unbiased news source, and create a community with civil political discourse. Although there are many causes of misinformation, the Bootcamp
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What was your project idea before Bootcamp? We’re aiming to create a sustainable makeup brand called Ease Cosmetics. We want to create a brand of multi-use products that simplify the makeup routine and reduce the need to buy more products. We want to create cosmetics that customers feel good about wearing and buying. We will
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Throughout our summer research, one of our biggest questions was understanding whatmade a strong brand image, and from a logo and colors standpoint, what logo andmarketing elements would lend itself best to 3 Degrees and put the organization’s bestpossible image forward. In reflection, we spent far more time on the rebrand process thanwe anticipated, but
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The main component of our summer research was our focus group research that wasaimed to address questions regarding consumer lifestyle choices, shopping behaviors, andpreferences based on how they define and perceive sustainability. An insight that did not alignwith our expectations was that many consumers rarely considered sustainability whileshopping. If the information is readily available either
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As a team, co-collab’s mission is to foster meaningful experiences through collaborative, interactive, and playful activities. Our three major summer activities were1) consolidate and present our identity as a team and as a brand; 2) collect inspirational and empirical support for our fall implementation plan from literature and case studies; and3) collect stories on how
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CONOR FLOOD Before the BLI Capstone Bootcamp our idea of 3 Degrees was to change the culture of sustainability for the city of Ann Arbor. This idea consisted of socially, spreading the idea of sustainability to the students of Michigan, economically lowering the prices of sustainable goods using a Group Purchasing Organization model in order
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KEVIN LIU, MELISSA BREI, HAILEY ESPINOSA What was your project idea before Bootcamp To address unsustainability in the fashion industry, we plan to create an online marketplace for sustainable fashion businesses. We will develop a sustainability standard that will educate consumers on the many different facets of sustainable fashion. We plan to implement downcycling initiatives
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